Use and Be Used.
ESPN is a willing turnstile. Doc Rivers just blew through it
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The one thing the ESPN folks can’t be is surprised. Disappointed, sure. Caught off guard — I mean, maybe, but even that’s a stretch. Mostly, they’re in scramble mode because what was almost inevitable wound up occurring sooner than they’d hoped.
But this was going to happen, because this is the beast they’ve built.
And for the most part, it is still very much the system they want.